About us

I’m Miles, the founder of i3adi  a brand born from the belief that it’s okay to be unique and express yourself through what you wear. "i3adi" stands for "I’m 3adi," which is Arabic for "It’s okay" or "It’s normal." That’s the core of our philosophy: embracing individuality while staying true to what feels comfortable and right.

At i3adi, we’re dedicated to bringing you fun fresh, and unique clothing that makes you stand out, no matter your age. Whether you’re young or young at heart, our pieces are designed to bring joy and self-expression to everyone.

But we’re not stopping here. Our vision is to grow i3adi into something bigger – a brand that empowers people, especially the youth, to embrace their uniqueness. We want to help the next generation feel confident and supported in their style. We're not just about making clothes; we're about creating a community that thrives on authenticity.

We don’t just focus on what we want; we listen to YOU  our customers, and what you need. This brand isn’t just about fashion – it’s about YOU. We strive to keep the light shining bright and make sure i3adi stands apart from the rest, because normal isn’t boring, it’s where everything starts.

We want i3adi to be more than just a brand; we want it to be forever, a place where you can always find something that makes you feel just right.

Welcome to the world of i3adi  where it’s always okay to be YOU.